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P3 Personalization Preparation
The worldwide migration from magnetic stripe to EMV smart cards continues at a rapid pace with smart cards not only helping to reduce fraud but providing organisations with powerful differentiation and new revenue streams.
One of the main customer demands when producing smart cards is the need to retain in-house control over the generation and management of critical cryptographic keys and EMV data. The challenge is, how to do it affordably, and with minimum impact on existing IT infrastructure. At Thales, the solution creating the link between magnetic stripe and EMV smart cards is P3. P3 has been developed in conjunction with the card associations, and with over 250 systems sold to smart card issuers and bureaux in more than 50 countries, Thales' P3 is the world’s bestselling EMV data preparation solution. Continuing to build on past success, P3 remains at the centre of a comprehensive development programme aimed at maintaining its technological lead.
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